Kotler, Philip <br/><br/>
Marketing management  a south asian perspective 
Philip Kotler 
 - 13th ed. 
 - New Delhi  Pearson Prentice Hall  2009 
 - xlvii, 647p. 
<br/><br/><label>ISBN: </label>978-81-317-1683-0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management.--Asia
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT